Swisslog reports strong growth in the Middle East

Swisslog, a global leader in robotic, data-driven and flexible automated solutions expanded its team as part of its continual growth strategy. As the company continues to book new orders in 2018, the most recent one being a governmental organization in the Kingdom of Saudi Arabia, the new hires mark Swisslog’s commitment to continuing to add industry leading talent with a focus on innovation and great performance for their clients.

Operating across multiple sectors including e-commerce, retail, food & beverage, Swisslog has signed to date a total of seven large-scale projects in the UAE, the Kingdom of Saudi Arabia (KSA), and Kuwait with a value of over USD 100 million.

Alain Kaddoum, General Manager at Swisslog Middle East commented,Businesses in the Middle East are today recognising the benefits of automation and are starting to adopt the same methodology. Swisslog develops and delivers best-in-class automation solutions for businesses and offers integrated technology, backed by decades of industry experience. Our recent hires reflect our focus on growth with the aim to help local businesses stay competitive across automated logistics. Moreover, our recent participation at Seamless Retail Middle East underscores our dedication to introduce the latest solutions in logistics automation to forward-thinking customers in the Middle East.”

Seamless Retail Middle East expo saw a strong participation from Swisslog, where the organisation’s Global Market Leader in Retail and E-commerce and a veteran in automation, Roland Martin held a few workshops presenting the global and local case studies as well as explaining the importance of increasing efficiency with data-driven and robotic warehousing.

With Autostore, an automated storage and picking system for small parts, retailers have an efficient, safe and a fast fulfilment system. Other ASRS systems for pallet handling also help deliver goods on time and according to governed regulations.

Swisslog’s contributions at the exhibition can be viewed as below:

AXIR Consulting

>  Roland Martin, Industry Segment Leader Retail & E-Commerce

>  Alain Kaddoum, General Manager Swisslog Middle LLC

Businesses across the region are increasingly turning to automation to solve a host of challenges. A recent report by management consultancy McKinsey & Company states that the pace of automation has been gradual but is accelerating, and in countries like KSA, Bahrain, Kuwait, and the UAE, the projected adoption of automation by 2030 is higher than the projected global average of 32%. The report further states that sectors intensive in routine tasks such as manufacturing, transportation and warehousing can greatly improve productivity simply by using automation.

“We are seeing a steady increase in demand for our industry 4.0 and robotics solutions designed to address the challenges of tomorrow, as businesses in the Middle East continue to recognise the benefits of automation. Our recent commitment is our promise to deliver a $21m fully automated storage solution for the UAE’s water-bottled company Mai Dubai later this year,” added Kaddoum.

Process automation in the Middle East and Africa market is expected to register a CAGR of 5.15% between 2018 and 2023. The government’s support for Industry 4.0 and digitalisation, the economic transformation as a result of Expo 2020 and other large-scale industry events are all factors that are contributing to the increase in awareness of benefits of automation amongst business owners. In line with Expo 2020, Swisslog’s expects to continue to see an increase in business growth year-on-year, as billions of dollars are being invested in the infrastructure and logistics services.

Businesses in the region that have adopted automation report the benefits of agile automation systems in solving logistical challenges. Almarai is a good example of how automation in logistics brings about efficiency. The Saudi Arabian group is one of the largest vertically integrated dairy companies in the world, with its biggest factory in Al Kharj. Its newly automated warehouse includes storage and retrieval machines, conveyors, refrigerated trucks, automatic picking modules, electric monorail suspension systems and smart software. These solutions delivered by Swisslog ensure processes run more quickly, transit quantities increased, and costs reduced.

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