LOS ANGELES — Male millennials who say they regularly watch esports have caught up to regular watchers of hockey, and are approaching baseball numbers, according to a new study from market research firm Newzoo.
That’s just one of many insights from the study, which surveyed some 60,000 people from 27 countries over the course of three years.
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Newzoo asked invite-only respondents about which sports they “regularly” watched. Among men aged 21-35, 22% said they were regular esports watchers, just slightly below baseball and better than ice hockey, which fell in the high teens.